How the platform idea at Fressnapf became the basis for all digital services
The platform concept at Fressnapf has been maturing for a few years and is being implemented more and more consistently. With this mindset, Fressnapf is able to build an excellent basis for services for several categories. Business partners, customers and employees all benefit from this in their daily work. How Fressnapf managed this, and what is still to come? We will find out together in this lecture.